Brionne Griffin · Fintech design leader
I’m a fintech design leader and product builder with experience at Visa and Capital One. I use Claude Code to research, prototype, and build working products, including payments, checkout, and commerce experiences. I don’t just define what should exist. I deliver it.
BRIONNE GRIFFINFINTECH · PRODUCT · UXDesign, delivered.
Selected work
As Digital Acceptance adopted Git-based planning and AI-assisted development, the existing operating model no longer reflected how teams were working. I established a cross-functional RACI and operating principles that clarified accountability and aligned Product, Design, and Engineering around a shared approach to delivery.
Three checkout improvements had remained in the engineering backlog for months. I implemented the changes directly in the product codebase and opened Visa Global Design’s first confirmed designer-authored pull request, demonstrating how designers can contribute to production code and help remove longstanding delivery bottlenecks.
Integrating Tink’s Pay by Bank into Visa Unified Checkout meant introducing a new payment experience across six distinct European markets. I designed an experience grounded in familiar local banking conventions, helping customers recognize and trust a payment method they may not have used before.
As AI becomes part of product development, design guidance needs to work for both people and the tools they use. I rebuilt Visa’s Design Context platform around user intent, improved accessibility, and developed a production application that makes design knowledge available to designers and AI agents alike.
EV charging creates a window of time that traditional commerce experiences have largely overlooked. I developed an in-vehicle concept connecting charging stops with relevant nearby offers, exploring a new opportunity for charging providers to differentiate their services and create value for drivers.
The challenge, approach, and outcome for this project will be shared here soon.
How I lead
I came to design through journalism, law, and public media. Those experiences taught me to ask better questions, build a compelling argument, and hold a room. Today, I draw on those same skills to connect people and ideas across disciplines, shape product direction, and turn complex problems into products that work. These are the principles that guide how I lead.
I say what I mean, communicate clearly, and follow through on my commitments. When something changes or I get it wrong, I take responsibility. I believe credibility is built over time, through both the big decisions and the small moments. I want the people I work with to know where I stand and that they can count on me, especially when the stakes are high.
I’m drawn to problems that don’t come with a clear answer. I like asking hard questions, challenging assumptions, and finding connections others might miss. Often, the real challenge is figuring out which problem is worth solving in the first place. I enjoy bringing different perspectives together, finding a way forward, and turning a promising idea into something real.
I ask questions before making assumptions and seek out perspectives that challenge my own. I approach problems with an open mind, but I’m not afraid to have a strong point of view. I welcome feedback, question my own thinking, and change course when there’s a better path forward. I’m more interested in making the right decision than being the person who was right.
The best product decisions rarely belong to a single function. I build relationships across design, product, engineering, and business to understand different priorities, challenge assumptions, and find a way forward. I listen closely, speak candidly, and don’t shy away from difficult conversations. I believe the strongest partnerships are built on mutual respect and a shared commitment to doing great work.
Contact
Enough about me. Let’s connect so I can learn about you. If you’re building something meaningful in fintech, payments, or beyond, I’d love to hear about it.
